Search Engine Optimization (SEO) Executive
Role Summary
The SEO Executive will be responsible for improving the company’s online visibility by implementing
effective on-page, off-page, and technical SEO strategies. The role focuses on driving organic traffic,
improving keyword rankings, and supporting digital marketing objectives through data-driven SEO
practices.
Key Responsibilities
On-Page SEO
• Conduct keyword research and analysis to identify high-impact opportunities.
• Optimize website content, meta tags, headers, URLs, and internal linking.
• Ensure SEO-friendly content structure and alignment with search intent.
Off-Page SEO
• Plan and execute link-building strategies to improve domain authority.
• Manage outreach for backlinks, guest posts, and digital PR activities.
• Monitor and analyze backlink profiles and competitor SEO strategies.
Technical SEO
• Identify and resolve technical SEO issues such as crawl errors, site speed, mobile
responsiveness, and indexing issues.
• Coordinate with developers to implement SEO best practices.
• Ensure proper use of schema markup, XML sitemaps, and robots.txt files.
Analytics & Reporting
• Track website performance using tools like Google Analytics, Google Search Console, and SEO
tools.
• Prepare regular SEO performance reports with insights and recommendations.
• Monitor keyword rankings, organic traffic, conversions, and user behavior.
Content & Collaboration
• Work closely with marketing teams to develop SEO-driven content.
• Optimize existing content and suggest new content ideas based on keyword trends.
Skills & Qualifications
• Bachelor’s degree in Marketing, Digital Media, IT, or a related field.
• 0-4 years of experience in SEO or digital marketing (freshers with strong SEO knowledge may
apply).
• Strong understanding of on-page, off-page, and technical SEO.
• Hands-on experience with SEO tools such as Google Analytics, Search Console, SEMrush,
Arefs, or similar.
• Basic knowledge of HTML, CMS platforms (WordPress preferred), and website architecture.
• Analytical mindset with attention to detail.
• Good communication and coordination skills.
Preferred Skills
• Experience with local SEO and mobile SEO.
• Knowledge of content marketing and social media integration.
• Familiarity with paid search and conversion rate optimization (CRO).
How to Apply
Share your CV @ payal.hr@csmlindia.com with the following details:
Current Location :
Years of Experience :
Current CTC :
Notice Period :
Belong to CSML
We are constantly on the lookout for passionate, driven, and talented individuals who share our vision and want to be part of our journey. If you're ready to take the next step in your career and become part of the CSML family, please send your resume and a cover letter to hr@csmlindia.com
In your cover letter, state your reasons for joining and how you can contribute. Alternatively, explore our job openings below.